Rethink what is already there
A fresh start.
With the useful parts kept.
Your current website has a history. A redesign brief helps you decide which parts deserve a future.
A useful review starts here
Look beyond the surface.
- The offer: can a new visitor explain what the business does after the first screen?
- The journey: is the next useful action obvious on a phone?
- The content: which pages still answer a real question, and which have become noise?
- The details: which URLs, assets, and business facts need to carry across accurately?
A small first step
That idea you keep coming back to?
Give it somewhere to live.
You do not need to have every detail worked out. Start with what you know, and make the next decision from there.